
Packaging Design
Client: Various
Role: Designer, Illustrator, Production Artist
Software used: Photoshop, Illustrator
Credits: Anthem package model and rendering by Cole Orloff
Creative concepting
Sometimes it takes several iterations to get to a final design. Below are some examples of creative concepts I created for the Dark Heart flower line. I used AI technology to create dozens of wolves of various types. This allows a designer to quickly try out a wide variety of ideas before a final design is locked in.
From the archives
Below are samples from my time with DesignPac Gifts (c. 2007-2010). Often starting with a pencil sketch I created dozens of unique illustrations and characters that were sold at mass retailers like Target, Sam’s Club, Costco and Wal-mart.